Uwe Matzat

Welcome on my homepage. I am an Assistant Professor in Sociology. I work within the Human-Technology-Interaction Group at the School of Innovation Science, Eindhoven University of Technology (The Netherlands).

General research interests:

Ongoing research:

Below you can find six areas of research -in no particular order- that keep me busy.

Digital divide / digital inequality

I study how social media, the Internet, and variations in the use of digital technology affect social inequality. I am interested in explaining the link between digital technologies and life chances. The findings in this research area mostly are of interest to policy makers and users of digital technologies.

Publications in this area:


Design and management of social media and online environments

Millions of users utilize social media and online communities all over the world. What they get out of it, is dependent on how these environments are designed, managed, and used. With the term ‘design of digital technologies’ we refer not only to programming activities of software engineers. In addition, it comprises the deliberate planning and reflection of decisions about what types of technologies, tools, and media platforms fit with specific users groups. The analyses also take into account social characteristics and the social context of user groups which affect whether specific tools fit with a user group. The findings in this research are of interest to engineers and social media users. (See also the section about 'Trust online and offline'.)

Publications in this area:


Social media and learning

Pundits regularly predict that the newest technology will revolutionize education. I’m skeptical about these predictions. In all likelihood, it’s not just the technology that matters, but how it is used. My research aims at providing evidence-based recommendations for specific forms of technology use for educational purposes. Special consideration deserves the use of social media for self-regulated learning in schools.

Publications in this area:


Trust online and offline

Many technologies fail because they require a large amount of trust of the user – either trust in the technology or trust in other users. How can we create trust by well-designed online reputation systems? Are online reputation systems useful for all types of social media users? These questions partly overlap with the research area of ‘social media design’ (see above). They are of special importance to technology designers and user that need to overcome problems of trust – and who does not?

Publications in this area:


Social capital, relations, self-disclosure, privacy, and social networks

How do social media and digital technologies affect our social life? How do they change our social networks? To what extent do the social outcomes of digital technologies depend on the chosen type of technology and the usage form? The discussion about so-called “technological affordances” relates to this.

Publications in this area:


Research methodology for analyzing digital data

How can we utilize digital traces of users? How can we improve web surveys? How, if at all, can we measure ego-centered social networks of users in web surveys?

Publications in this area:



list of some recent publications:

  • Matzat, U. (2009). "The Acceptance and Effectiveness of Social Control on the Internet" in: Cook, K., Snijders, C., Buskens, V. (eds): E-Trust: Forming Relationships in the Online World. Russell Sage Foundation. New York: 238-265. (abstract here)


Founding and serving editor -together with Ulf-Dietrich Reips- of the International Journal of Internet Science (IJIS)

Ulf-Dietrich Reips & Uwe Matzat:
Mining “Big Data” using Big Data Services (Editorial)


Sabina Lissitsa & Svetlana Chachashvili-Bolotin:
Use of the Internet in Capital Enhancing Ways–Ethnic Differences in Israel and the Role of Language Proficiency
Katharina Hanel & Martin Schultze:
Analyzing the Political Communication Patterns of Voting Advice Application Users
Michael Schreiner, Siegbert Reiss, & Karl Schweizer:
Method Effects on Assessing Equivalence of Online and Offline Administration of a Cognitive Measure: The Exchange Test


Stephanie Steinmetz et al.:
WEBDATANET: Innovation and Quality in Web-Based Data Collection


membership in academic associations:

Postal address:

Dr. Uwe Matzat
Sociology Section / Human-Technology Interaction Group
School of Innovation Science
Department of IE & IS
Eindhoven University of Technology
P.O. Box 513, 5600 MB Eindhoven
The Netherlands



umatzat "at" gmail.com